Monday 6 December 2010

Making Money With Options


As we’re all well aware, Facebook doesn’t offer an iPad app. Well, maybe we’re not all so aware of that. Because Friendly, an unofficial app made by Oecoway, has been a massive hit on the platform. In fact, it has over 500,000 active users, co-founder Cyril Moutran tells us. And that’s pretty amazing considering that they have been charging for the app. But you can probably expect that number to explode even further, as they’ve decided to make the app free.


To be clear, there will still be a $0.99 version of Friendly, but the only difference from the new free version is that it won’t have ads. Undoubtedly, most users won’t care about that and will opt for the free version. And the app will rack up even more downloads because 1) again, Facebook doesn’t have an official app and 2) Friendly is a very solid way to use Facebook on the device.


We’re making Friendly for Facebook free, because we want to expand our user base and put Friendly for Facebook in as many people’s hands as possible,” Moutran says. The service essentially takes the touch-optimized version of Facebook’s site and wraps it in their own native app wrapper. But this allows them to add more functionality, such as the ability to change fonts and colors. Plus you can browse the web within it and quickly share back to Facebook. You can also easily manage multiple Facebook accounts from the app.


The app also brings a native app look, feel, and performance to Facebook. That may not sound like much, but given the usage numbers, it definitely can’t be overlooked.


But while Friendly is very good, let’s be honest: if Facebook had their own app, most people would likely use that. People currently searching for “Facebook” on the iPad only have the third-party options — and this has tricked some people. And considering that many of these apps are paid apps, that has cost people money — something which Facebook can’t like too much.


So did Facebook pressure Friendly to go free? It doesn’t seem that way. Moutran says that Facebook has been very supportive of what they’ve been doing. “The Facebook Platform team in particular deserves kudos for their around the clock dedication at providing help and guidance to developers on iOS SDK,” he says.



Maybe we should take Friendly going free as a sign that an official app is coming? That also doesn’t seem all that likely given Facebook CEO Mark Zuckerberg’s recent words about the possibility.


While Moutran declined to talk about their revenue numbers, if you simply take the 500,000 user number and multiply it by the one dollar the app had sold for, you get $500,000 (before Apple takes their 30 percent cut). Of course, Moutran did say the 500,000 is active users, so it’s possible the app has been downloaded quite a bit more, bringing Oecoway even more money.


Now they’ll likely have to replace a lot of that money with ad revenue. Will it add up? Who knows, but this move will undoubtedly bring them a lot more users.


We’re really excited because Friendly for Facebook has been an extremely successful paid application. It’s held the top overall spot for paid applications for more than 40 days, and it’s been the top paid social media iPad app since we launched version 1.0. But we want as many people as possible to be able to experience Friendly for Facebook so that’s why we are making it free,” Moutran reiterates.


That’s great news for Facebook users and iPad lovers alike.


You can find the free version of Friendly here. And the paid version here.










Jim McIsaac/Getty Images




The Los Angeles Angels of Anaheim enter this holiday season with a rather sizable wish list. Now they might be able to check off three items with one deft move.

On Thursday, left-handed relief pitcher Hisanori Takahashi agreed to a two-year, $8 million deal with the Halos. It was not the high-profile signing many are expecting, and media coverage of the deal is all but non-existent.

But make no mistake, this is as meaningful a signing in the short term as any deal the Angels will make this offseason.

Takashi is as versatile a reliever as they come, having shown the ability to start, fill the setup role and even close games when necessary. And all for less money than it took to lock up the limited and inconsistent Fernando Rodney.

A longtime veteran of the Japanese league, Takahashi made his major league debut last year with the New York Mets at the tender age of 35. He posted a rather average 4-4 record in 12 appearances as a starter with a below-average 5.01 ERA. Where he did his real damage was out of the bullpen.

In 57 1/3 innings of relief, he dominated to the tune of a 2.04 ERA. The Mets were so impressed with his work, they even used him as a closer when former Angel Francisco Rodriguez was injured. He converted all eight of his save opportunities.


bench craft company rip off

Hulu plans its own entertainment <b>news</b> show, but will anyone watch?

As Peter Kafka at MediaMemo reports, Hulu is currently casting for a presenter for the show which will be published daily, taking a 'Daily Show'-style satirical approach to the latest entertainment news. Hulu (backed by US TV giants NBC ...

Fox <b>News</b> Co-Host Bill Hemmer Is An Adrenaline Junkie

Former bungee jumper now gets his thrills the way many people do -- from Fox News Channel.

Soap <b>News</b>: &#39;Days of Our Lives&#39; Lands Big Fish and More

The holidays are hopping in soap opera world, with new characters moving in and familiar faces returning. Last week, we reported that CBS gave 'The.


bench craft company rip off

Hulu plans its own entertainment <b>news</b> show, but will anyone watch?

As Peter Kafka at MediaMemo reports, Hulu is currently casting for a presenter for the show which will be published daily, taking a 'Daily Show'-style satirical approach to the latest entertainment news. Hulu (backed by US TV giants NBC ...

Fox <b>News</b> Co-Host Bill Hemmer Is An Adrenaline Junkie

Former bungee jumper now gets his thrills the way many people do -- from Fox News Channel.

Soap <b>News</b>: &#39;Days of Our Lives&#39; Lands Big Fish and More

The holidays are hopping in soap opera world, with new characters moving in and familiar faces returning. Last week, we reported that CBS gave 'The.


bench craft company rip off

Hulu plans its own entertainment <b>news</b> show, but will anyone watch?

As Peter Kafka at MediaMemo reports, Hulu is currently casting for a presenter for the show which will be published daily, taking a 'Daily Show'-style satirical approach to the latest entertainment news. Hulu (backed by US TV giants NBC ...

Fox <b>News</b> Co-Host Bill Hemmer Is An Adrenaline Junkie

Former bungee jumper now gets his thrills the way many people do -- from Fox News Channel.

Soap <b>News</b>: &#39;Days of Our Lives&#39; Lands Big Fish and More

The holidays are hopping in soap opera world, with new characters moving in and familiar faces returning. Last week, we reported that CBS gave 'The.


bench craft company rip off
Hulu sus planes de <b> propio entretenimiento de noticias </ b> muestran, pero a nadie ver? Como Peter Kafka en informes MediaMemo, Hulu es actualmente el casting para un presentador de la serie que se publica todos los días, teniendo una 'Daily Show' al estilo de enfoque satírico de las últimas noticias de entretenimiento. Hulu (respaldado por EE.UU. gigantes de televisión NBC ...

Fox <b> Noticias </ b> Co-anfitrión Bill Hemmer es un puente adrenalina JunkieFormer bungee ahora consigue su emoción el camino mucha gente - de Fox News Channel.

Jabón <b> Noticias </ b> Los días de nuestras vacaciones &#39; &#39; Vidas Tierras Big Fish y másLa están saltando en el mundo de las telenovelas, con nuevos personajes que entran y caras familiares que regresan pasado. semana, se informó que la CBS le dio 'La.


bench craft company rip off

Hulu plans its own entertainment <b>news</b> show, but will anyone watch?

As Peter Kafka at MediaMemo reports, Hulu is currently casting for a presenter for the show which will be published daily, taking a 'Daily Show'-style satirical approach to the latest entertainment news. Hulu (backed by US TV giants NBC ...

Fox <b>News</b> Co-Host Bill Hemmer Is An Adrenaline Junkie

Former bungee jumper now gets his thrills the way many people do -- from Fox News Channel.

Soap <b>News</b>: &#39;Days of Our Lives&#39; Lands Big Fish and More

The holidays are hopping in soap opera world, with new characters moving in and familiar faces returning. Last week, we reported that CBS gave 'The.


bench craft company rip off

As we’re all well aware, Facebook doesn’t offer an iPad app. Well, maybe we’re not all so aware of that. Because Friendly, an unofficial app made by Oecoway, has been a massive hit on the platform. In fact, it has over 500,000 active users, co-founder Cyril Moutran tells us. And that’s pretty amazing considering that they have been charging for the app. But you can probably expect that number to explode even further, as they’ve decided to make the app free.


To be clear, there will still be a $0.99 version of Friendly, but the only difference from the new free version is that it won’t have ads. Undoubtedly, most users won’t care about that and will opt for the free version. And the app will rack up even more downloads because 1) again, Facebook doesn’t have an official app and 2) Friendly is a very solid way to use Facebook on the device.


We’re making Friendly for Facebook free, because we want to expand our user base and put Friendly for Facebook in as many people’s hands as possible,” Moutran says. The service essentially takes the touch-optimized version of Facebook’s site and wraps it in their own native app wrapper. But this allows them to add more functionality, such as the ability to change fonts and colors. Plus you can browse the web within it and quickly share back to Facebook. You can also easily manage multiple Facebook accounts from the app.


The app also brings a native app look, feel, and performance to Facebook. That may not sound like much, but given the usage numbers, it definitely can’t be overlooked.


But while Friendly is very good, let’s be honest: if Facebook had their own app, most people would likely use that. People currently searching for “Facebook” on the iPad only have the third-party options — and this has tricked some people. And considering that many of these apps are paid apps, that has cost people money — something which Facebook can’t like too much.


So did Facebook pressure Friendly to go free? It doesn’t seem that way. Moutran says that Facebook has been very supportive of what they’ve been doing. “The Facebook Platform team in particular deserves kudos for their around the clock dedication at providing help and guidance to developers on iOS SDK,” he says.



Maybe we should take Friendly going free as a sign that an official app is coming? That also doesn’t seem all that likely given Facebook CEO Mark Zuckerberg’s recent words about the possibility.


While Moutran declined to talk about their revenue numbers, if you simply take the 500,000 user number and multiply it by the one dollar the app had sold for, you get $500,000 (before Apple takes their 30 percent cut). Of course, Moutran did say the 500,000 is active users, so it’s possible the app has been downloaded quite a bit more, bringing Oecoway even more money.


Now they’ll likely have to replace a lot of that money with ad revenue. Will it add up? Who knows, but this move will undoubtedly bring them a lot more users.


We’re really excited because Friendly for Facebook has been an extremely successful paid application. It’s held the top overall spot for paid applications for more than 40 days, and it’s been the top paid social media iPad app since we launched version 1.0. But we want as many people as possible to be able to experience Friendly for Facebook so that’s why we are making it free,” Moutran reiterates.


That’s great news for Facebook users and iPad lovers alike.


You can find the free version of Friendly here. And the paid version here.










Jim McIsaac/Getty Images




The Los Angeles Angels of Anaheim enter this holiday season with a rather sizable wish list. Now they might be able to check off three items with one deft move.

On Thursday, left-handed relief pitcher Hisanori Takahashi agreed to a two-year, $8 million deal with the Halos. It was not the high-profile signing many are expecting, and media coverage of the deal is all but non-existent.

But make no mistake, this is as meaningful a signing in the short term as any deal the Angels will make this offseason.

Takashi is as versatile a reliever as they come, having shown the ability to start, fill the setup role and even close games when necessary. And all for less money than it took to lock up the limited and inconsistent Fernando Rodney.

A longtime veteran of the Japanese league, Takahashi made his major league debut last year with the New York Mets at the tender age of 35. He posted a rather average 4-4 record in 12 appearances as a starter with a below-average 5.01 ERA. Where he did his real damage was out of the bullpen.

In 57 1/3 innings of relief, he dominated to the tune of a 2.04 ERA. The Mets were so impressed with his work, they even used him as a closer when former Angel Francisco Rodriguez was injured. He converted all eight of his save opportunities.


bench craft company rip off

Hulu plans its own entertainment <b>news</b> show, but will anyone watch?

As Peter Kafka at MediaMemo reports, Hulu is currently casting for a presenter for the show which will be published daily, taking a 'Daily Show'-style satirical approach to the latest entertainment news. Hulu (backed by US TV giants NBC ...

Fox <b>News</b> Co-Host Bill Hemmer Is An Adrenaline Junkie

Former bungee jumper now gets his thrills the way many people do -- from Fox News Channel.

Soap <b>News</b>: &#39;Days of Our Lives&#39; Lands Big Fish and More

The holidays are hopping in soap opera world, with new characters moving in and familiar faces returning. Last week, we reported that CBS gave 'The.


bench craft company rip off

Hulu plans its own entertainment <b>news</b> show, but will anyone watch?

As Peter Kafka at MediaMemo reports, Hulu is currently casting for a presenter for the show which will be published daily, taking a 'Daily Show'-style satirical approach to the latest entertainment news. Hulu (backed by US TV giants NBC ...

Fox <b>News</b> Co-Host Bill Hemmer Is An Adrenaline Junkie

Former bungee jumper now gets his thrills the way many people do -- from Fox News Channel.

Soap <b>News</b>: &#39;Days of Our Lives&#39; Lands Big Fish and More

The holidays are hopping in soap opera world, with new characters moving in and familiar faces returning. Last week, we reported that CBS gave 'The.


bench craft company rip off

Hulu plans its own entertainment <b>news</b> show, but will anyone watch?

As Peter Kafka at MediaMemo reports, Hulu is currently casting for a presenter for the show which will be published daily, taking a 'Daily Show'-style satirical approach to the latest entertainment news. Hulu (backed by US TV giants NBC ...

Fox <b>News</b> Co-Host Bill Hemmer Is An Adrenaline Junkie

Former bungee jumper now gets his thrills the way many people do -- from Fox News Channel.

Soap <b>News</b>: &#39;Days of Our Lives&#39; Lands Big Fish and More

The holidays are hopping in soap opera world, with new characters moving in and familiar faces returning. Last week, we reported that CBS gave 'The.


bench craft company rip off

Hulu plans its own entertainment <b>news</b> show, but will anyone watch?

As Peter Kafka at MediaMemo reports, Hulu is currently casting for a presenter for the show which will be published daily, taking a 'Daily Show'-style satirical approach to the latest entertainment news. Hulu (backed by US TV giants NBC ...

Fox <b>News</b> Co-Host Bill Hemmer Is An Adrenaline Junkie

Former bungee jumper now gets his thrills the way many people do -- from Fox News Channel.

Soap <b>News</b>: &#39;Days of Our Lives&#39; Lands Big Fish and More

The holidays are hopping in soap opera world, with new characters moving in and familiar faces returning. Last week, we reported that CBS gave 'The.


bench craft company rip off

Hulu plans its own entertainment <b>news</b> show, but will anyone watch?

As Peter Kafka at MediaMemo reports, Hulu is currently casting for a presenter for the show which will be published daily, taking a 'Daily Show'-style satirical approach to the latest entertainment news. Hulu (backed by US TV giants NBC ...

Fox <b>News</b> Co-Host Bill Hemmer Is An Adrenaline Junkie

Former bungee jumper now gets his thrills the way many people do -- from Fox News Channel.

Soap <b>News</b>: &#39;Days of Our Lives&#39; Lands Big Fish and More

The holidays are hopping in soap opera world, with new characters moving in and familiar faces returning. Last week, we reported that CBS gave 'The.


bench craft company rip off

Hulu plans its own entertainment <b>news</b> show, but will anyone watch?

As Peter Kafka at MediaMemo reports, Hulu is currently casting for a presenter for the show which will be published daily, taking a 'Daily Show'-style satirical approach to the latest entertainment news. Hulu (backed by US TV giants NBC ...

Fox <b>News</b> Co-Host Bill Hemmer Is An Adrenaline Junkie

Former bungee jumper now gets his thrills the way many people do -- from Fox News Channel.

Soap <b>News</b>: &#39;Days of Our Lives&#39; Lands Big Fish and More

The holidays are hopping in soap opera world, with new characters moving in and familiar faces returning. Last week, we reported that CBS gave 'The.


bench craft company rip off

As we’re all well aware, Facebook doesn’t offer an iPad app. Well, maybe we’re not all so aware of that. Because Friendly, an unofficial app made by Oecoway, has been a massive hit on the platform. In fact, it has over 500,000 active users, co-founder Cyril Moutran tells us. And that’s pretty amazing considering that they have been charging for the app. But you can probably expect that number to explode even further, as they’ve decided to make the app free.


To be clear, there will still be a $0.99 version of Friendly, but the only difference from the new free version is that it won’t have ads. Undoubtedly, most users won’t care about that and will opt for the free version. And the app will rack up even more downloads because 1) again, Facebook doesn’t have an official app and 2) Friendly is a very solid way to use Facebook on the device.


We’re making Friendly for Facebook free, because we want to expand our user base and put Friendly for Facebook in as many people’s hands as possible,” Moutran says. The service essentially takes the touch-optimized version of Facebook’s site and wraps it in their own native app wrapper. But this allows them to add more functionality, such as the ability to change fonts and colors. Plus you can browse the web within it and quickly share back to Facebook. You can also easily manage multiple Facebook accounts from the app.


The app also brings a native app look, feel, and performance to Facebook. That may not sound like much, but given the usage numbers, it definitely can’t be overlooked.


But while Friendly is very good, let’s be honest: if Facebook had their own app, most people would likely use that. People currently searching for “Facebook” on the iPad only have the third-party options — and this has tricked some people. And considering that many of these apps are paid apps, that has cost people money — something which Facebook can’t like too much.


So did Facebook pressure Friendly to go free? It doesn’t seem that way. Moutran says that Facebook has been very supportive of what they’ve been doing. “The Facebook Platform team in particular deserves kudos for their around the clock dedication at providing help and guidance to developers on iOS SDK,” he says.



Maybe we should take Friendly going free as a sign that an official app is coming? That also doesn’t seem all that likely given Facebook CEO Mark Zuckerberg’s recent words about the possibility.


While Moutran declined to talk about their revenue numbers, if you simply take the 500,000 user number and multiply it by the one dollar the app had sold for, you get $500,000 (before Apple takes their 30 percent cut). Of course, Moutran did say the 500,000 is active users, so it’s possible the app has been downloaded quite a bit more, bringing Oecoway even more money.


Now they’ll likely have to replace a lot of that money with ad revenue. Will it add up? Who knows, but this move will undoubtedly bring them a lot more users.


We’re really excited because Friendly for Facebook has been an extremely successful paid application. It’s held the top overall spot for paid applications for more than 40 days, and it’s been the top paid social media iPad app since we launched version 1.0. But we want as many people as possible to be able to experience Friendly for Facebook so that’s why we are making it free,” Moutran reiterates.


That’s great news for Facebook users and iPad lovers alike.


You can find the free version of Friendly here. And the paid version here.










Jim McIsaac/Getty Images




The Los Angeles Angels of Anaheim enter this holiday season with a rather sizable wish list. Now they might be able to check off three items with one deft move.

On Thursday, left-handed relief pitcher Hisanori Takahashi agreed to a two-year, $8 million deal with the Halos. It was not the high-profile signing many are expecting, and media coverage of the deal is all but non-existent.

But make no mistake, this is as meaningful a signing in the short term as any deal the Angels will make this offseason.

Takashi is as versatile a reliever as they come, having shown the ability to start, fill the setup role and even close games when necessary. And all for less money than it took to lock up the limited and inconsistent Fernando Rodney.

A longtime veteran of the Japanese league, Takahashi made his major league debut last year with the New York Mets at the tender age of 35. He posted a rather average 4-4 record in 12 appearances as a starter with a below-average 5.01 ERA. Where he did his real damage was out of the bullpen.

In 57 1/3 innings of relief, he dominated to the tune of a 2.04 ERA. The Mets were so impressed with his work, they even used him as a closer when former Angel Francisco Rodriguez was injured. He converted all eight of his save opportunities.


bench craft company rip off

Hulu plans its own entertainment <b>news</b> show, but will anyone watch?

As Peter Kafka at MediaMemo reports, Hulu is currently casting for a presenter for the show which will be published daily, taking a 'Daily Show'-style satirical approach to the latest entertainment news. Hulu (backed by US TV giants NBC ...

Fox <b>News</b> Co-Host Bill Hemmer Is An Adrenaline Junkie

Former bungee jumper now gets his thrills the way many people do -- from Fox News Channel.

Soap <b>News</b>: &#39;Days of Our Lives&#39; Lands Big Fish and More

The holidays are hopping in soap opera world, with new characters moving in and familiar faces returning. Last week, we reported that CBS gave 'The.


bench craft company rip off

Hulu plans its own entertainment <b>news</b> show, but will anyone watch?

As Peter Kafka at MediaMemo reports, Hulu is currently casting for a presenter for the show which will be published daily, taking a 'Daily Show'-style satirical approach to the latest entertainment news. Hulu (backed by US TV giants NBC ...

Fox <b>News</b> Co-Host Bill Hemmer Is An Adrenaline Junkie

Former bungee jumper now gets his thrills the way many people do -- from Fox News Channel.

Soap <b>News</b>: &#39;Days of Our Lives&#39; Lands Big Fish and More

The holidays are hopping in soap opera world, with new characters moving in and familiar faces returning. Last week, we reported that CBS gave 'The.


bench craft company rip off

Hulu plans its own entertainment <b>news</b> show, but will anyone watch?

As Peter Kafka at MediaMemo reports, Hulu is currently casting for a presenter for the show which will be published daily, taking a 'Daily Show'-style satirical approach to the latest entertainment news. Hulu (backed by US TV giants NBC ...

Fox <b>News</b> Co-Host Bill Hemmer Is An Adrenaline Junkie

Former bungee jumper now gets his thrills the way many people do -- from Fox News Channel.

Soap <b>News</b>: &#39;Days of Our Lives&#39; Lands Big Fish and More

The holidays are hopping in soap opera world, with new characters moving in and familiar faces returning. Last week, we reported that CBS gave 'The.


bench craft company rip off

Hulu plans its own entertainment <b>news</b> show, but will anyone watch?

As Peter Kafka at MediaMemo reports, Hulu is currently casting for a presenter for the show which will be published daily, taking a 'Daily Show'-style satirical approach to the latest entertainment news. Hulu (backed by US TV giants NBC ...

Fox <b>News</b> Co-Host Bill Hemmer Is An Adrenaline Junkie

Former bungee jumper now gets his thrills the way many people do -- from Fox News Channel.

Soap <b>News</b>: &#39;Days of Our Lives&#39; Lands Big Fish and More

The holidays are hopping in soap opera world, with new characters moving in and familiar faces returning. Last week, we reported that CBS gave 'The.



















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